The ACMA invites comment on the … fax marketing?

Posted on by in Advertising

I just got the email below from the ACMA, which was odd for two reasons I will come to later.

The Australian Communications and Media Authority (the ACMA) is seeking public comment on the draft national standard for the fax marketing industry. A national fax marketing industry standard is intended to provide the community with greater certainty regarding the minimum level of behaviour they can expect from fax marketers.

The ACMA released an initial discussion paper Developing an industry standard for the fax marketing industry in June 2010 and invited comment from industry, the community, and other interested parties on the four areas to be included in the standard (as set out in section 125B of the Telecommunications Act 1997). The feedback received was considered by the ACMA in preparing the draft standard.

The Draft Telecommunications (Do Not Call Register) Fax Marketing Industry Standard 2010 discussion paper provides a summary of the feedback received and background information to assist people in considering the draft standard and invites comment from industry and other interested parties.

A copy of the associated media release and Issue for Comment can be found at www.acma.gov.au.

A copy of the discussion paper can be downloaded by clicking here.

Submissions to the discussion paper are due no later than close of business, Thursday 18 November 2010.

Regards

Do Not Call Register Section

The Australian Communications and Media Authority

Email: donotcallsubmissions@acma.gov.au

Tel: 03 9963 6765

The first reason this was odd was, as you can guess is, what is the ACMA calling for this when fax marketing is on the way out. Second the ACMA have their htaccess set up wrong, and at the moment is redirecting incorrectly, and so you can’t find out more information.

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