Marketing

What is Your Deal of the Day?

What is Your Deal of the Day? If you haven’t got on the bandwagon yet, you should! Either as a…

How to make your direct mail stand out

As we are working on a number of Direct Mail campaigns right now, we thought we would give our top…

People Don’t Buy What You Do

People don’t buy what you do, they buy why you do it. Talk to the heart and the head will…

“All of the above” marketing

Marketing without focus is like a band without a conductor. A lot of small businesses go for the “All of…

Caring for your designer

So you have decided you need a new website, brochure or logo, and you have found a great designer. Now…

Should I have an About Us page? How do I write one?

Self analysis is hard. Picking the right words to say about yourself is always difficult. Getting it right is harder….

How to get more reviews from your customers

In terms of SEO, customer reviews are the latest thing that you can do to improve your position in Google….

Why advertise with the Yellow Pages? 10 Reasons not to.

We have said it before, we think there are better ways to spend your money on advertising than the Yellow…

37 great Guerilla Marketing Ideas Pt1

We thought we would throw down Guerilla marketing ideas that any business can use, right now, that are low cost…

Inspiration: Opening lines of Direct Marketing

Want to get some inspiration for your opening lines in your marketing? Then take a look at the top 100…

60 Minute Marketing

Bored? Got a spare 60 minutes Maybe you are on the train, and you have an iPhone or other smartphone…

Making Your Strategic Marketing Work

  We recently completed a day long sales and marketing session with a Sydney IT Distributor. The session seemed to…