Effective Methods of Marketing Mobile Banking to Customers
Posted on 07. May, 2013 by David in Marketing
In the same way that banks realized the importance of migrating customers to online website platforms, new mobile platforms offer banks additional ways and resources by which to save operating costs and increase customer access. As a result, encouraging and marketing customers to move them to adoption of mobile platforms is critical for the ongoing [...]
Tips to improve your Google Adwords Performance
Posted on 30. Jul, 2011 by Robert Steers in Adwords
As we have just spent the day with Google Sydney, I thought we would share Google’s own top 5 tips for improving your Google Adwords performance. Segment and structure your ad groups The biggest dictator of the amount you pay for each keyword is the quality score. You quality score is based on the keyword [...]
B2B SEO – Big Business SEO, how is it different
Posted on 15. Jul, 2011 by Robert Steers in SEO
B2B SEO in a corporate environment is very different from building a few links to a small website. First, bigger companies have different goals. A conversion may be someone buying from a supplier (which is harder to measure), or it might just be someone emailing for more information. Be there at every stage of [...]
Empire Avenue – Social Media Mavens unite?
Posted on 14. Jul, 2011 by Robert Steers in Social Media
{EAV_BLOG_VER:453d4dad6b286364} So we have just stumbled across Empire Avenue, a type of social networking/stock market. It bills itself as a place where you grow your Social Capital online. Here’s how it works, you get to discover valuable, interesting, cool, fun people online and then based scores or share price, invest virtual currency in their profiles [...]
5 Tips to using Social Media Networking
Posted on 12. Jun, 2011 by Robert Steers in Advertising, Marketing, Social Media, trends
Whether you are a small business, mid-sized business or a large corporation you must be in the middle of the social media networking craze. It has been determined by the everyday folks (your customers) that social networking is a trend that is here to stay. Everyone wants to know what you are doing and when [...]
Take Marketing through Social Networking to the Next Level
Posted on 12. Jun, 2011 by Robert Steers in Advertising, Branding, Marketing, sales, Social Media, trends
I have seen a number of marketing strategies as of lately in my own personal web space. I found it amazing what one can do in such a simplistic manner. Within the last thirty days I have seen three very interesting new marketing strategies take place. I would like to share these with you and [...]
A P*NIS in my search… another sign of Google decline?
Posted on 08. Jun, 2011 by Robert Steers in Google
This morning I was searching for some authority information on how to increase the size of the P elements in HTML, and I received the search above. The third featured website is a page on exercises to increase the size of my P*nis. This is clearly not what I am looking for, or maybe Google [...]
A Guide to Marketing Videos
Posted on 06. Jun, 2011 by Robert Steers in Advertising, Branding, How To, Marketing, sales, Social Media
Did you know that You Tube gets over 3 BILLION views every day? Wow! Imagine what you can do with a marketplace like that? Don’t be shy you need to get in there and take a piece of that pie! Use the masses of social networking to market your business. Sure you are going to [...]
Basic Guide to Social Media
Posted on 04. Jun, 2011 by Robert Steers in Advertising, Marketing
Social Media is fairly new to the world of marketing and has tremendous amount of potential for taking advantage of emerging into the global marketplace. Social Media has been defined as using online technology (accessible via a computer or mobile device) to communicate through the internet instantaneously. This may include sending a text, watching a [...]
Basic Guide to Email Marketing
Posted on 04. Jun, 2011 by Robert Steers in Marketing
Launching an email marketing campaign may be one of the most valued and cost-effective marketing techniques to increase your return on investment and traffic to your website. Marketing techniques are crucial in today’s business world as the competition for business is fierce. E-commerce is running like wild fire and we need to keep up with [...]
