Who is winning the 2013 Australian Election in Social Media?

  Just under 3 years ago we wrote about who was winning the 2010 Australian Election¬†based on Social Media. We incorrectly suggested that, although it was close, the Libs would win because they had a far greater following online. This time we are improving our methodology, and once again we are trying to find out …

The Australian Election – Who has won on the internet?

All politics is local, unless you are on the Internet, in which case it is local and global all at the same time. Marketing and politics go hand in hand, but more so on the Internet, where people have the attention span of small children, and the emotional reactions to go with it. Often the …

Australian Election 2010 Videos – Who is winning the battle?

The Good: Good use of “Testimonial Style” Good location The Bad: Does anyone really talk like that? A list of complaints isn’t going to WIN votes The 2010 Australian election is less that a week away, so I thought I would have a quick look at who is winning the battle for minds with video. …