Take Marketing through Social Networking to the Next Level

Posted on 12. Jun, 2011 by in Advertising, Branding, Marketing, sales, Social Media, trends

I have seen a number of marketing strategies as of lately in my own personal web space. I found it amazing what one can do in such a simplistic manner. Within the last thirty days I have seen three very interesting new marketing strategies take place. I would like to share these with you and […]

Basic Guide to Social Media

Posted on 04. Jun, 2011 by in Advertising, Marketing

Social Media is fairly new to the world of marketing and has tremendous amount of potential for taking advantage of emerging into the global marketplace. Social Media has been defined as using online technology (accessible via a computer or mobile device) to communicate through the internet instantaneously. This may include sending a text, watching a […]

Basic Guide to Email Marketing

Posted on 04. Jun, 2011 by in Marketing

Launching an email marketing campaign may be one of the most valued and cost-effective marketing techniques to increase your return on investment and traffic to your website. Marketing techniques are crucial in today’s business world as the competition for business is fierce. E-commerce is running like wild fire and we need to keep up with […]

Ultimate Guide to Increasing web conversions

Posted on 13. Aug, 2010 by in ecommerce, SEO, Web Design

Turning your website from a drab static website into an exciting lead producing machine can take time and money. Here we have a long list of lessons we have learned over the years to produce the best web design that converts readers into customers. First though, here are some quick tips; Optimising your website for […]

Using Seduction in B2B Marketing

Posted on 08. Jun, 2010 by in Branding, Marketing, sales

Good marketing is a lot luck the art of seduction. Convincing a new business to purchase your product or service is a lot like trying to win over a potential suitor. All the pieces of the puzzle are the same. There are two parties, one wants to convince the other of their value. There is […]

Tips and benchmarks for the best email marketing

Posted on 08. Mar, 2010 by in Marketing

How we beat the industry average for email marketing. Contact us to have a stellar email marketing campaign. Industry Averages (approximately); Open Rate: 15% Click Rate:  3% Our Performance on email lists over 500 people. Open Rate: 18% Click Rate:5% 10 Tips for the best email marketing campaigns; Target. Find out to whom you want […]

The lifetime value of a customer

Posted on 04. Feb, 2010 by in Marketing, sales

One of the number one things marketing companies should do is calculate the (average) lifetime value of a customer. This can be done in many ways, but basically you are looking at taking total revenue per year x number of years a customer would normally work with you. There are some other ways of doing […]

Twitter Success Stories

Posted on 27. Jan, 2010 by in Marketing

We are searching the web for Twitter success stories. Webworker has a list of a few and there are a couple of books that attempt to cover this. We want to know how Twitter has helped your business grow. Moonfruit is a well documented web design company that gained sales by promoting a give away. […]

How to gain leads at a conference

Posted on 14. Jan, 2010 by in Marketing

Here are a few quick tips on how to market yourself at conferences. Attract Attention Make your stand engaging. Hire someone to be an entertainer on your stand. Make sure your stand is interactive! Creating a competition is a good way to build leads, but there is limited brand building and emotional engagement. A slightly […]

How to improve customer service pt3

Posted on 14. Oct, 2009 by in Marketing

Creative solutions Fix it on the spot, or don’t keep customers waiting. PROMISE to call them back in 5 minutes. Make promises and keep them. Reliability. Accurate information, perfect delivery, on-time, on-cue. Excellence in EXECUTION. NEVER JUST SATISFICE. Speed Answer your communications-emails and voice messages-promptly. Early Opportunities – DON’T Wait your turn Go that extra […]

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