Who is winning the 2013 Australian Election in Social Media?
Posted on 28. May, 2013 by Robert Steers in Election, Social Media
Just under 3 years ago we wrote about who was winning the 2010 Australian Election based on Social Media. We incorrectly suggested that, although it was close, the Libs would win because they had a far greater following online. This time we are improving our methodology, and once again we are trying to find out [...]
Twitter Trends – How to track what is happening right now!
Posted on 19. Jul, 2011 by Robert Steers in trends, twitter
What is happening right now on Twitter? How can you track interesting stories that are breaking across the globe? Here are a few tools you can use right now to see. TrendsMap: Tweets and tags are mapped all over the world. TrendsMap tracks the words, or topics, as they become more or less popular in overall [...]
Basic Guide to Social Media
Posted on 04. Jun, 2011 by Robert Steers in Advertising, Marketing
Social Media is fairly new to the world of marketing and has tremendous amount of potential for taking advantage of emerging into the global marketplace. Social Media has been defined as using online technology (accessible via a computer or mobile device) to communicate through the internet instantaneously. This may include sending a text, watching a [...]
What is Your Deal of the Day?
Posted on 29. May, 2011 by Robert Steers in Marketing
What is Your Deal of the Day? If you haven’t got on the bandwagon yet, you should! Either as a marketer or a consumer, this is one marketing technique that is a win-win situation for everyone! Whether your business is old or new, online or brick-and-mortar; you can boost traffic to your location with promoting [...]
Ideas to Reality – How to become an internet mogul!
Posted on 10. Feb, 2011 by Robert Steers in Real Estate, Web Design
10 Years ago if you had an idea for a new business, especially online, you had to go out into the dirt and plant the seeds yourself. Now, however, there are a thousand programs that you can buy, re-purpose, develop and change to create almost anything you might care to build. Facebook was crafted from PHP [...]
Google helps Egypt protestors
Posted on 02. Feb, 2011 by Robert Steers in Google
Over the weekend Google came up with the idea of a speak-to-tweet service giving anyone with a voice connection the ability to tweet. Google acquired Say Now last week, and claim to have worked over the weekend to make this idea a reality. Google say; It’s already live and anyone can tweet by simply leaving a voicemail [...]
20x click through, 1c per click advertising
Posted on 20. Sep, 2010 by Robert Steers in Advertising, Social Media, twitter
What has 20x click through and costs less than 1c per click (and marginally decreasing?) Twitter advertising. Last week we promoted two of our blog posts on twitter using socialoomph and twitreply. We made sure the posts were linked to keywords that were very relevant, and we made sure the tweets were enticing. According to [...]
Twitter Advertising – Now only on Twitter? – Twitter cuts the cord
Posted on 25. May, 2010 by Robert Steers in Advertising, Social Media
With a claimed focus on “clarity and focus” Twitter have moved to effectively ban third party advertising on their network. Businesses such as Ad.Ly, who have been competing with Twitter for advertising dollars, will no longer be able to sell tweets through the network, or else be in contravention of the terms of service. It [...]
8 ways law firms can use social media
Posted on 05. Apr, 2010 by Robert Steers in Marketing, SEO, Social Media
There is a great post over at Inside Facebook on the best practices for Law firms using Facebook. Here is a list of some lawyers actively using Facebook. Tillman Law Firm Klun Law Firm The Ferrell Law Firm, P.C. Rasansky Law Firm Social media is proving to be a low cost and effective way for [...]
10 Ways Cafes Can Generate Customers Using Social Media
Posted on 23. Mar, 2010 by Robert Steers in Cafe, Marketing, Social Media
There is no doubt that social media generates sales for businesses. Over 50% of people are more willing to buy from a company once they become a fan or follower online. Cafes and Restaurants should be using social media such as Twitter and Facebook to grow their business, with little investment other than time. As [...]
