ppc

Facebook Advertising vs Google Adwords

Facebook Facebook reaches 37% of the Australian population, with people spending an average of 20 minutes on the site per…

Can organic search traffic entirely replace Adwords?

When using Google Adwords, the key question for high traffic websites is, if I stop using Adwords, will I still…

Tips to improve your Google Adwords Performance

As we have just spent the day with Google Sydney, I thought we would share Google’s own top 5 tips…

Adwords Cost rises for US advertisers, drops for Australians

Since September last year, we have been monitoring the cost of Google Adwords for a range of keywords. You can…

Cost of Australian Adwords falls 10% in October

In our monthly survey into the cost of Google Adwords, we have found that the average cost of advertising on…

ppc vs seo – when to use Google Adwords

It seems to be the hip choice to spend money on SEO right now. The forums are full of people…