What is Optimum Keyword Density?

Posted on 30. Dec, 2011 by in Marketing

We have three quick tips for those that worry about keyword density: Write naturally first, if your copy is not readable, it will not convert, voiding the point for SEO in the first place Be consistent. If you are talking about “pressure washing” don’t talk about “professional cleaning” more than the target keyword (although don’t […]

Descriptions for SEO – 10 quick keyword ideas

Posted on 30. Dec, 2011 by in SEO

Sometimes writing the descriptions for your page may become tough, once you have included your top 3 keywords. Here are 10 quick ideas, in order of importance, for keywords that you might also want to include; Location keywords Product names Product specifications Service/Product benefits Time constraints (delivery in 24hours, open now) Payment options (cash, visa) […]

Pretty URLs for SEO – URL Normalisation

Posted on 30. Dec, 2011 by in SEO

Making your URLs “pretty” is a basic step to improving your website visibility. Often with website systems, CMSs, the URL that is put out by the system is not a) nice for search engines and b) nice for users. Even WordPress is known to have some options for URLs that are not well optimised. If […]

eCommerce SEO Checklist

Posted on 19. Dec, 2011 by in ecommerce

The difference between selling a lot of product through organic searches, and relying on traditional advertising is 100% to do with the way your ecommerce website is set up. Small changes to the structure can make all the difference between people finding your product, and customers finding someone else’s. Before we break down the ways […]

(not provided) keywords in Google Analytics

Posted on 13. Dec, 2011 by in Analytics

Since Google started making its search encrypted by default, a large percentage of search terms have started showing up in Google Analytics as “Not Provided”. Google originally predicted that the change would impact 10% or less of searches: Google software engineer Matt Cutts, who’s been involved with the privacy changes, wouldn’t give an exact figure but told me […]

Paid Directory List – Which ones have value?

Posted on 01. Dec, 2011 by in SEO

We are looking for paid directories to list our website and our client’s sites. Here is a list of paid directories that we have thrown together ranked by value. If there are some that we have missed that you want to see, comment below and we will try to add it. I should point out […]