Kates Party – A social marketing lesson

Posted on 03. May, 2010 by in Marketing, Social Media

Kates Party, for those that are unfamiliar, became a social media sensation last week. Prankster David Thorne of 27b/6, Tweeted out to his 27,000 followers: “Yay. Kate’s having a party in her small apartment. Hit attending & give the host an aneurysm.” on April 21st. The party was non-existant, but the tweet attracted the RSVP’s […]