Top 5 Posts

Posted on 05. Dec, 2010 by in marketing sydney

As it is coming to the end of the quarter I thought I would run through our top 5 posts of the last 3 months. SEO Trends for 2011 We predicted 5 upcoming trends in SEO that will dominate the landscape next year. We posted this about 3 weeks ago, and it has already started [...]

Mobile Marketing in a nutshell- Android, iPhone, Blackberry

Posted on 06. Oct, 2010 by in Advertising, Marketing, marketing sydney

Bank of America has more than 930,000 customers for its mobile banking services and is one of leaders in the space. Mobile click-through rates average 8.9% up to 49% Android has doubled market penetration and overtaken iPhone in the last 8 months. There are basically three leading, different and incompatible operating systems on modern mobile [...]

Does your business idea suck?

Posted on 13. Sep, 2010 by in Marketing, marketing sydney

We get asked all the time what we think of this idea, or that business concept. Most-times it is as plain as “start a skip hire company” but occasionally the idea is one that really blows the doors off. So we thought we would write 6 ways to tell if your idea sucks. Obviously this [...]

7 Marketing Blog Posts You Might Not Have Heard Of

Posted on 11. Aug, 2010 by in blogging, Marketing, marketing sydney, SEO, Web Design

As we recently wrote on our top blog posts, I thought I would find some of our favourite, but lesser known, posts about Marketing in Australia and post them here for you all to read. You can read about marketing all you like on websites like B&T, Marketing Mag and Mumbrella, but these blogs are [...]

Facebook Advertising – Find Managers

Posted on 12. Jul, 2010 by in Advertising, Marketing, marketing sydney, Social Media

Facebook, and for that matter MySpace too, has the stigma of being just for kids and people who have just had a baby/got engaged/married etc.  However, its reach has spread beyond its college campus roots of and more and more “C-Level” users are signing on. We did some analysis of the users of Facebook, and [...]

Online Advertising Comparison – SMH.com.au/Fairfax

Posted on 04. Jun, 2010 by in Advertising, Marketing, marketing sydney, Social Media

We have decided to create an ongoing series of posts on the choices available to marketers for online advertising. Over the last week we sent a set of questions to several different websites and online platforms, asking them a series of questions about the what, how and why of advertising with them.  We have chosen [...]

Creating Word Of Mouth – Generating Buzz

Posted on 03. Jun, 2010 by in Marketing, marketing sydney, WOM

All marketing campaigns should also promote the spread of your message via word of mouth. “Word of Mouth” is the most powerful marketing medium, because a personal recommendation goes a lot further than a message on a billboard or email. In developing markets and new product launches, word of mouth has the most influential effect [...]

Beer Marketing = Slow Marketing – How Fosters Got it Wrong

Posted on 31. May, 2010 by in Advertising, Branding, Marketing, marketing sydney

Late last week Fosters signalled its brewery division was up for sale. After pursuing a mixed business model of wine and beer, brewing and marketing, they have decided to cut losses and focus on core business. Over the last few years beer consumption in Australia and worldwide has declined, and it is now at a [...]

The best marketing blogs in Sydney

Posted on 20. May, 2010 by in Marketing, marketing sydney, SEO, Web Design

We aim to become the best marketing blog in Sydney. We are going to produce the most interesting, on-trend, valuable information for our clients and potential clients. In doing so, as all good marketers should, we are going to not only look at our competitors, and their best blog posts, but we are going to [...]

The most shared post on the internet

Posted on 14. Dec, 2008 by in Advertising, Adwords, blogging, Branding, Cafe, Creative's Websites, direct mail, Domains, ecommerce, Election, Google, Hosting, How To, Launch Pad, logo, magento, Marketing, marketing sydney, Product Design, Real Estate, restaurant, Retail, sales, SEO, Social Media, trends, Tutorials, twitter, Uncategorized, Web Design, WOM, Wordpress

Like a particularly virulent STD, this is the most shared page on the internet. Why, who knows? Link to this page, and we will automatically approve the trackback. Here are the most shared things around the internet right now; Wikipedia’s most popular page Popular pages, the most popular how to articles on wikiHow – wikiHow [...]