Adwords

Manage the ad’s approval process in AdWords

AdWords has developed a supporting system to justify the appropriateness of your proposed ads. So, whatever ad you are designing,…

What Makes Your Website Valuable?

Websites, in nearly any category you could think of, are numerous… But, all of those numbers are not at the forefront…

27 Ideas For Google Adwords Ads

Here are 50 ideas for lines that you can put in your Google Adwords ads. For each ad group you…

We carry out an Adwords Audit for new clients, we frequently see customers facing the same problems. Part of the…

Every few months we look at the relative average cost of adwords for a range of over 100 keyword groups…

How Volvo Used Mobile Marketing

Volvo wanted to invoke passion and buzz around the launch of its new S60 sedan. The auto brand aspired to…

Using Rich Media To Reach Teens

The That’s Not Cool campaign used the Google Display Network and YouTube to reach 18M young minds and get teens talking about…

Low Landing Page Quality Scores

Users have consistently provided negative feedback on several types of websites. In our commitment to make AdWords as effective as…

Hotel SEO/Adwords

Here are some brief statistics about the importance of adwords and SEO for hotels. Half of all online travel purchasers…

Key Strategies for Adwords Optimization

It’s important to know that your ideal optimization strategy will depend on the advertising goals you define for your campaigns….

CPC vs CPM Bidding on Adwords

For YouTube placements managed through the AdWords auction, an advertiser can decide to bid on a cost-per-click (CPC) or cost-per-thousand…

Youtube Advertising

Youtube is the world’s second largest search engine. YouTube’s special user population around the world makes it the third largest property…