Nearly 3 years ago we start out trying to become one of the best marketing blogs in Sydney. Over time we have become less about marketing as a broad category, and more specifically about what businesses and webmasters can do to increase their business, whether it is online or otherwise. 3 Years ago we had a look at who was blogging about marketing, and selected a range of their posts to talk about. Now, I thought, would be a good idea to revisit the category, see who is still blogging, and see who is new on the scene. Probably a third of all blogs that were alive 3 years ago are no longer writing today. Even more started promisingly, but have only really been blogging once a quarter in the last few years.
As the online music streaming space becomes ever more populated – Spotify, Rdio, Guvera, Vevo, Mog, Pandora are all among the players to service Australia.
Gmail is the most widely used web-based email service in the world. It had more than 425 million active users world wide as of June last year. There are some nifty extensions that you can add to make managing your business email much easier.
An Australian surf documentary has won the highest accolade at the International 3D Society Annual Awards overnight in Hollywood.
Storm Surfers 3D won the award for Most Outstanding Achievement in a 3D Documentary.
If you’ve ever felt like you’re being followed by a company’s advertisements online, you were probably right. You might have looked at a pair of shoes in an online store, but decided to purchase later on. As a convenient coincidence, you see an ad for them later in the week online and purchase. It wasn’t a coincidence – it was the power of “retargeting” advertising at work to encourage you to complete your purchase.
A media release is a written piece of communication distributed to specific journalists to announce something newsworthy. They are a great way to disperse information about your business, gain media coverage and communicate with your target audience.
One of the biggest factors in businesses not having a suitable website is the prospect of having to get stuff to put on the site. Or as we like to call it; web content.
We are experts in collecting the right information (copy) and presenting it on your web pages in an attractive and professional format. We can help with images by procuring stock images or organising for a photographer if that’s what is required.
Applebee’s is serving up a lesson in social media reputation management and crisis communications this week. There are multiple layers worth exploring in this story.
There’s the Reddit community whose mob mentality infected this story as it traveled across social media channels.
The world of search engine and social media marketing are growing closer and closer together, and the announcement of Facebook Graph Search only proves to show that these two vital elements of Online marketing are merging into one powerful engine that brings people and online interaction closer together.
Social media is changing the way business owners look at marketing their business. It is no longer just about creating a website that has great SEO it is now about being able to incorporate the social media platforms into your site to improve the way that your website is viewed by the search engines and the people that are visiting your website. Being able to successfully incorporate social media will mean a better position for your company. Today we are going to review the top 10 reasons why you should add social media optimization to your current SEO Strategy.
If you wanted to know what Google is all about, it can be summed up with a simple three word phrase. Great user experience. Google’s mantra is about serving up the world’s information fast and accurately no matter what device you are viewing or where you are. In the last decade it has become the