Growing Retention With Adwords – Don’t Forget the Human Factor

Posted on 15. May, 2013 by in Adwords

Most who have worked with SEO advertising understand the basic nature of how Google Adwords works. Being triggered by specific search words Internet users use to find things with search engine, Adwords displays appropriate ads alongside search results, providing direct marketing to consumers who are already looking for similar ideas and products. However, the tool […]

The Multi-Channel Funnels (MCF) and Some Essentials

Posted on 14. May, 2013 by in Analytics

To give you better marketing performance in a simple and innovative approach, Google Analytics has set up the Multi-Channel Funnels tool. This tool aims at assisting the marketers to understand difficult issues of marketing like – influence on early stage marketing by different metrics, measurement of conversion actions that can’t be gripped through bots or […]

How a Search Engine Works: A Fundamental of SEO

Posted on 14. May, 2013 by in Adwords-SEO, SEO

SEO or Search Engine Optimization is an internet marketing strategy. This is in fact a critical process to place your webpage ahead of others in search engines, and more importantly, in an unpaid search result. This field is concerned with the ranking of your website in a search result since a site that is ranked […]

What is Data-Driven Marketing?

Posted on 09. May, 2013 by in Marketing

Data has always been important to marketers, but modern technology is making data-driven marketing ever-more complex (and difficult to pin down). As Stephanie Miller recently wrote, "Data is like air for marketers…" It’s everywhere, in everything–from server logs, web content, satellite data, scans, transactions, social media, videos, telemetry, audio files, and so much more. Marketers […]

Reaching Gen C Through Youtube Advertising

Posted on 08. May, 2013 by in Adwords

First the Baby Boomers, then Generation X, and now we have Gen C, a sociological concept that categorizes a wide range of the population. The demographic of Gen C includes Gen X, millennials and teens who have come to embrace the four social C’s—Community, Curation, Creation and Connection. Gen C is widely noted to the […]

Effective Methods of Marketing Mobile Banking to Customers

Posted on 07. May, 2013 by in Marketing

In the same way that banks realized the importance of migrating customers to online website platforms, new mobile platforms offer banks additional ways and resources by which to save operating costs and increase customer access. As a result, encouraging and marketing customers to move them to adoption of mobile platforms is critical for the ongoing […]

Why Conversion Reports Vary For Same Social Site?

Posted on 07. May, 2013 by in Analytics

A very frequently faced complain about Google Analytics is the unmatched number of social conversions for an indifferent site, showed by different reports at the same time. If you have noticed the same but ignored without solving the issue, you must have put this behavior to your complain box. Amusingly, after reading this blog, u […]

WordPress as a CMS A Great Way To Keep Customers Up To Date

Posted on 30. Apr, 2013 by in Web Design, Wordpress

One of the best ways to keep customers interested in your products, especially if you introduce a lot of new things constantly, is to have a website. Most business owners simply don’t have the time to put into learning how to build and maintain a full blown website, nor do they have the desire to […]

What is the difference between number one and number 2 in Google?

Posted on 21. Apr, 2013 by in Web Design

When determining the difference between the number two and number one positions on Google, there are two different significant perspectives from which to approach this topic. The first perspective would be the difference in traffic that each position generates and the bulk of this article will be dedicated to this. The second perspective would be […]

The Death of a Press Release for SEO – Long Live the PR

Posted on 21. Apr, 2013 by in Web Design

A bit of a debate is raging across Internet land as to whether press releases (PRs) serve any kind of search engine optimization (SEO) value or not. For example, a leading manager of Google shot out his own opinion that PR statement are essentially useless for SEO result and goals, causing all sorts of consternation […]

Page 3 of 9« First...234...Last »